Today we are joined by Lonnie Marts. Lonnie is an American creator, entertainer, and host known for his magnetic charm and comedic storytelling. His unique ability to engage audiences has catapulted him to digital stardom, with nearly 3 million highly engaged fans tuning in daily for his comedic skits and feel-good content on social media.
A graduate of Embry-Riddle with an MBA, Lonnie’s impact goes beyond content creation. He’s been featured in “Forbes” and “Rolling Stone” and recently earned recognition for his work in DoorDash’s Cannes Award-winning Super Bowl campaign.
Lonnie continues to expand his reach and has received recognition for his work as a speaker and thought leader, representing major social platforms like TikTok, and Meta on stages like VidCon, and AdWeek. [June 9, 2025]
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Show Notes
Today we are joined by Lonnie Marts. Lonnie is an American creator, entertainer, and host known for his magnetic charm and comedic storytelling. His unique ability to engage audiences has catapulted him to digital stardom, with nearly 3 million highly engaged fans tuning in daily for his comedic skits and feel-good content on social media.
A graduate of Embry-Riddle with an MBA, Lonnie’s impact goes beyond content creation. He’s been featured in “Forbes” and “Rolling Stone” and recently earned recognition for his work in DoorDash’s Cannes Award-winning Super Bowl campaign.
Lonnie continues to expand his reach and has received recognition for his work as a speaker and thought leader, representing major social platforms like TikTok, and Meta on stages like VidCon, and AdWeek. [June 9, 2025]
00:00 – Intro
00:16 – Intro Links
- Social-Engineer.com– http://www.social-engineer.com/
- Managed Voice Phishing– https://www.social-engineer.com/services/vishing-service/
- Managed Email Phishing– https://www.social-engineer.com/services/se-phishing-service/
- Adversarial Simulations– https://www.social-engineer.com/services/social-engineering-penetration-test/
- Social-Engineer channel on SLACK– https://social-engineering-hq.slack.com/ssb
- CLUTCH– http://www.pro-rock.com/
- org– http://www.innocentlivesfoundation.org/
01:36 – Lonnie Marts Intro
03:21 – Attention-Seeking Behavior
05:17 – Don’t Tell Mom!
07:47 – From the Super Bowl to Waffle House
11:07 – Building a Community
16:00 – Finding Common Ground
17:59 – Making it Count!
21:31 – People Need People
24:56 – A Tool to Use
27:22 – Mentors
29:26 – Book Recommendations
- Why Nations Fail – Daron Acemoglu, James A. Robinson
- The Inheritance Cycle – Christopher Paolini
- A Promised Land – Barack Obama
- Rich Dad Poor Dad – Robert Kiyosaki
32:16 – Find Lonnie Marts Online
- Website: https://lonnieiiv.com/
- TikTok: https://tiktok.com/@lonnieiiv
- Facebook: https://facebook.com/Lonnieiiv
- Snapchat: https://snapchat.com/add/Lonnieiiv
- YouTube: https://snapchat.com/add/Lonnieiiv
- LinkedIn: https://www.linkedin.com/in/lonniemarts3/
- Instagram: https://instagram.com/lonnieiiv
33:00 – Guest Wrap Up & Outro